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ALC Newsletter No. 071 10/31/07
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By the International Marketing Team at ALC Press
http://www.alc.co.jp/international
Contents:
1) The "Dear Readers" Column: Messages from the International Marketing Team at ALC Press
2) Topics in Japan #27: The downfall of the Kameda boxing family
3) Quiz on Japan #10: "Why was November 3 chosen as Culture Day?"
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Dear Readers,
Greetings from Tokyo!
We are offering the Special Advertising Package for ESL Programs
for 2008-09. If you wish to recruit more Japanese students
for your ESL programs, please consider participating in the advertising
package with the variety of contents as follows:
<The Package Contents>
1) A 1/2 page mono color advertorial in ALC's Comprehensive Guide
to ESL Programs 2009 (Date of Publication: May 18, 2008)
2) A one-year listing of a school page in the “Campus Guide on the
Web (ESL)” section of ALC's website (The listing period: from May
2008 to May 2009)
3) The ”UPDATES FROM SCHOOLS OVERSEAS” CORNER
You can announce your messages to prospective students on our
website at any time you want.
4) A one-year listing of your school page in the ”Campus Guide
Mobile” section of ALC's mobile phone website
(The listing period: from June 2008 to June 2009)
5) A one-year listing of your school page on ALC-Global Partner’s
website
(The listing period: from September 2008 to September 2009)
6) One-year inclusion of your school in ALC’s SIM in “Second Life”
(from June 2008 to June 2009)
THE PACKAGE PRICE: US$2100 / CA$2300 / ￡1100 / Euro1600
The Order Deadline: December 21, 2007
<A Very Special Bonus only for the Participants in this ESL Package>
A one-Year Weblisting of your School Video for FREE!
For more detailed information and/or the order form, please go to:http://www.alc.co.jp/international/CampusADPackage.html
If you would like to sign up for this ESL Special Advertising Package
or if you have any questions, please contact us first at
<intsales@alc.co.jp>.
We look forward to hearing from you. Thank you!
Best wishes from the International Marketing Team at ALC Press.
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Topics in Japan #27: The downfall of the Kameda boxing family
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Do you remember the Kameda family that appeared in ALC Newsletter
No. 42 (issued on August 23, 2006)? They were the three young
boxers, Kohki, Daiki and Kazuki, who had all learned boxing from
their father Shiro. Although the oldest brother Kohki had been
popular for his confident attitude and big mouth, he was suspected
of fixing a fight last summer and his popularity declined to some
extent.
And now the Kameda family are in the midst of unprecedented
criticism. The criticism came about because of what happened
during a flyweight bout, in which the second-oldest brother Daiki
fought against Daisuke Naito world title. Daiki was losing the fight,
and he started committing intentional fouls against his opponent
again and again! What was worse, his father Shiro and the older
brother Kohki were videotaped, between rounds, telling Daiki to
commit fouls.
Hitting an opponent outside the rules of boxing is just an act of
violence and not boxing anymore. Following the outcry and storm
of publicity, the Japan Boxing Commission (JBC) decided on harsh
punishments for the tree: a one-year suspension for Daiki, a
disciplinary warning for Kohki; and an indefinite suspension from
the ring for their father Shiro. Afterwards, their gym decided to fire
Shiro. This almost means the end of Shiro's career as a trainer, at
least officially.
Daiki is said to have been depressed by the whole mess and is
hiding himself from the public. The oldest brother Kohki held a
press conference and expressed deepest apologies on behalf of his
father and brother. His sincere attitude during the conference finally
eased the public's feelings. There's a tough road ahead of the Kameda
family, who once drew applause from the public as "heroic." We hope
that they can overcome this adversity and learn from their mistakes
to become brave figures again in the future, without any foul play.
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Quiz on Japan #10: "Why was November 3 chosen as Culture Day?"
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How much do you know about Japan? We'll give you a quiz in each
issue, so try to find the right answer!
［Answer to last week's quiz］
Last week's quiz question was "How crowded are Japan's commuter
trains?" The answer is: (d) There are professionals who push and force
overflowing commuters into trains. Commuter trains during rush hour
are so crowded that it is impossible for people to get in by themselves.
So "oshiya (pushers)" stand on the platform and push passengers very
hard, so that they and their belongings don't get caught in the doors.
［Quiz for this week］
November 3 is a national holiday called Culture Day. But why was this
date in particular established as "culture" day?
(a) Because the animation film by Hayao Miyazaki, "Nausicaa of the Valley of Wind," was released on this date
(b) Because the Japanese Constitution was promulgated on this date
(c) Because the first karaoke box opened its doors on this date
(d) Because Japan's professional baseball league was launched on
this date
Check out the correct answer in the next issue!
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Thank you for reading!
*Back issues of the ALC Newsletter are available at:
http://www.alc.co.jp/international/Newsletter.html
*If you wish to be removed from this newsletter or change the e-mail
address to which it is sent, please let us know by e-mailing us at:
intl-mag@alc.co.jp
Publisher: ALC Press, Inc.
2-54-12 Eifuku, Suginami-ku, Tokyo 168-8611 Japan
Writers: The International Marketing Team at ALC Press / Ayako Ishimoto
Editor: The International Marketing Team at ALC Press
Copyright (c) 2007 ALC Press, Inc. All rights reserved.
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